001 / 001, Silver Lake Analytics
Software that gets better every day.
Built for your business. Owned by your business.
What we do
Analysis
Seven days
Website
Seven days
Custom software
Working software in two weeks, live in six to eight
The engine
It grows every quarter
The tools stopped fitting.
A general-purpose tool. A spreadsheet holding what it cannot. An inbox where the real work happens.
Nothing is on fire. But nobody can see the whole picture, and the person who understands how it all fits together is one resignation away from taking it with them.
30%
Of the working day handed back, on the operator's own count
Live
Running a freight business daily since June 2026
One
Engineer across scoping, build and support. Never a handover.
Systems running real businesses.
Not prototypes. Software three businesses depend on to get through the day.
It compounds.
Most custom software is a photograph. It freezes how you work today and starts going out of date immediately.
Every job, quote and decision that passes through leaves a trace, and the system grows on that record. In month twelve it does things that were impossible in month one, because by then it has more of your business inside it.
Month one has no history
to reason over. Month twelve does.
Four things, in the order you meet them.
Each one stands on its own, and each leaves the next with more to work from.
- 01Start here
Analysis
Seven days
Answer the questions you actually have, from data you already own.
- 02
Website
Seven days
The public face, built to be found and to be believed.
- 03
Custom software
Working software in two weeks, live in six to eight
The operational system the business actually runs on.
- 04
The engine
It grows every quarter
What the system can do next quarter that it cannot do today, because by then it will have more of your business to reason over.
One engineer. Start to finish.
The person who scopes it writes the code, so nothing is lost in a handover that never happens.
Nick Parker
Silver Lake Analytics, Geelong, Victoria
I started in operations, moved into data, then took an MBA majoring in finance to round it out. The order matters more than the qualifications do: I learned what a business actually does before I learned to model it, and how to model it before I built anything on top. Most people who end up building software arrive the other way round. It is the difference between software that fits the diagram and software that fits the business.
Start with a conversation.
Thirty minutes. Tell us what is not working and we will tell you whether it is worth building something, including when the answer is no.